Our Products
Active or in development
product family
iPULSY
MVP - liveAI-driven predictive analytics for iGaming operators. Runs in a closed environment on your side: your data stays under your control. Traffic source, target country, and how players behave in each market feed the models. One surface with 600+ metrics: traffic quality and payback outlook, fraud and abuse signals, atomic segments and VIP detection, churn and personalisation, next best action, ISR reconciliation with P&L, and finance-grade controls. Machine learning at the core. Granular roles and permissions. Add .360-modules for CRM, finance, journey, or SEO depth. Connect iPULSY.vip for VIP-Care workflows and key-account tooling.
.360-Modules
In developmentAdd-on modules on top of the iPULSY core. Deploy only what you need: .360-CRM for retention automation, .360-FIN for P&L and finance, .360-CJM for user journey and conversion, .360-WEB for SEO and search. Each module plugs into your analytics foundation.
.360-CRM
Webhook-driven retention: attributes fire campaigns (email, SMS, AI call) for a player or segment. Configurable touch timing; personal offer from the bonus catalogue (DSL or API). Requires Customer.io and bonus mapping. Goal: the right offer at the right time.
.360-CJM
User journey from entry to conversion: sessions, steps, funnels and drop-offs from MS Clarity, GA and Customer.io. A/B tests and auto-hypotheses when a step underperforms. Goal: the best UI and flow for conversion.
.360-WEB
SEO and search analytics: keywords, visibility and rankings. Ahrefs, SEMrush, SimilarWeb and GSC into dashboards and keyword scoring. Traffic intel and keyword-to-LTV. Goal: discovery and conversion from search.
.360-FIN
Full P&L and analytics for finance and accounting. Xero, QuickBooks, Google Drive; document ingest and reconciliation by provider and PSP. Marts for marketing spend, CAC and revenue before OpEx. Goal: one place for control and reporting.
iPULSY.vip
Pre-productionCRM for the VIP-Care Team with role-based access. Player contacts can be hidden without losing functionality. Features include: player lists, dashboards and profiles with one-click Email/SMS/Call, Slack or Telegram alerts, daily to-dos and next-action plans. For Team Leads: compare KPIs by manager and across the team.
Filesy
Local hostPrivate, on-device semantic document search for macOS. Index local folders once, then search in Russian, German, or English. Qdrant vectors, Ollama BGE-M3 embeddings, Cross-Encoder reranking, and Apple Vision OCR. Zero cloud, zero telemetry.
Swotsy
MVP - liveIntelligence tool: continuous analysis of competitors' offerings, campaigns, and propositions. Also monitors competitors' SMM channels and their presence in search. Can also integrate with each product.
Producsy↗
Pre-productionObservation platform for product state and performance: automatic monitoring with alerting, verification of text and content so you know when something breaks or changes. You can add Swotsy to it to get comparative analysis of your product vs competitors.
MegiaBuy↗
In developmentAI infrastructure for media buying: campaign automation, creative generation, forecasting, and risk controls at scale, with role-based access.
MCP & Tools
LocalInternal tooling and design infrastructure used across the MCBILE product family. Desisy keeps the design canon in sync, References Matrix hosts reference tables on mcbile.app, QAcsy covers automated QA and browser-use, and Sveasy standardizes SVG libraries.
QAcsy
Local hostAutomated testing and browser-use engine. Runs visual regression checks, sitemap builds, and WCAG accessibility audits with proxy and device emulation presets.
Desisy↗
Local hostDesign-system and token infrastructure for the MCBILE ecosystem. Keeps tokens, components, and guidelines in sync through Tailsys: Tailwind v4 hues, brand ramps, MIX tokens, and Carbon, Race, and Chrome composite surfaces - one canon so design and code do not drift apart.
Sveasy
Local hostSVG normalization and optimization workstation. Cleans paths, strokes, and viewBoxes, then standardizes multi-brand icon libraries into one consistent asset corpus.
Country market availability and tiers, datetime patterns with a Unix converter, currency layouts by locale, and a nine-language iGaming glossary.
MCBILE builds AI-powered apps for operators - from analytics and VIP tooling to media buying and product observation.